While PWAs have been rocking the tech world with their revolutionary features, the average everyday business owner most likely has been trying their best to keep up, trying to use every new tool at their disposal to try to keep their business in the forefront. They may not even know what PWAs are, or how developing one can possibly revolutionize how they operate their business, save them a lot of money and help more people know who they are and what they do.
So for starters, PWA stands for Progressive Web App, it’s basically a webpage that’s been turned into something that looks, feels, and acts like a native app. The reason there’s so much buzz around it in the tech world is that it takes the best of both worlds from the ease and accessibility of native apps to the easy development of webpages.
Now when it comes to what PWAscan offer to you as a business owner, trust us, there’s A LOT!
- They’re Cheaper!
Developing a PWA is much cheaper than developing a native app, simply because at the end of the day it’s still a website. Not only will you not need a bigger budget than what you already have, but it’s also compatible with all platforms. PWAs working on both Android and IOS means that you’ll only have one development team, most likely the same team working on the website. - It’s Great for testing
PWAs make a great test subject to see how developing an actual native app would benefit your business. It’s much cheaper and just as engaging, which tells you whether or not your audience would benefit from you developing an app with all of its features, and whether or not this would be a good investment or not for you.
- They’re Engaging
Another amazing feature about PWAs is that they support Push notifications! And because of their easy accessibility, through icons that can be downloaded to your phone’s home screen, now you can combine ease and accessibility with push notifications and you will be sure that people will come back. - Better SEO
PWAs are so much better at appearing in search engine results compared to native apps. This is because they are easier for search engines to index them. This gives you a great space to use SEO to promote your brand.
Find out more about SEO by reading our blog post on it. - They Work Offline!
PWAs relies on Cached data stored on your phone from your first visit to the webpage and uses it to work offline! This is considered one of PWAs’ standout features.
PWAs are the way to go if you’re not sure about what you’ll get out of developing an app. And it’s also the way to go if know what you want but you’re on a tight budget. PWAs offer so much to your business, and you can really benefit from knowing more about them and exploring them better.
